Since its inception music has brought people together. Today, technology has given more people have access to music than ever before; however, that same technology is making the enjoyment of music a solitary act. People are more likely to pop in their earbuds than to play music aloud.
Spotify currently allows tens of millions of people to discover and enjoy music, but what if it could leverage its platform to make listening once again a social experience? What if in addition to bringing people music, Spotify could bring people together?
Change user’s music listening habits to incorporate others.